Project developed by Archie's Colombia S.A / My role: Graphic and Strategy design / (concept, label design, retail space strategy) Wine photos by Juan Pablo Cadavid

Graphic and strategy design for an Italian food chain restaurant house wine. The design emphasised the artisan harvest and growing methods used by Italian wine producers. Based on the significant success and growing sales of the house wine, I developed the visual identity for the new sales channel for all wines offered in the restaurants.
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